LAUNCHING NEL Property Champions - Our New North East Property Platform

NEL Property Champions

-  http://nelpropertychampions.blogspot.sg/

Dear Friends, 

Greetings from the NEL Property Champions.

We are expanding our listings for sale and rentals and would invite you to consider our services.

NEL Property Champions are a team of Real Estate Salespersons who have a passion for properties in the East and North East.  Over the past few years we have built a successful track record in both sales and rentals.  We have our base training in showflat, and as such we will market your property as such.  

A showflat, with intensity and impeccable standards.

Our mission and standard is a simple one:  

"To take the best in the market, and then deliver results in excess of the competition."

Take some time to see what our clients say about us:

http://sg-realestate-sg.blogspot.sg/p/testimonials.html

Do take the time to review our track record and contact us.

Best Regards,

 

Mervin Tang

Group Director

Division Lead Trainer, Project Sales, International Projects

CEA Reg No. : R030951Z
Huttons Asia Pte Ltd
Mobile: (65) 9184 0208 
Website: http://sg-realestate-sg.blogspot.sg/
Sales Enquiry: mervintang.huttons@gmail.com

Career Discussions: http://sg-realestate-sg.blogspot.com/ 

Testimonials: http://sg-realestate-sg.blogspot.sg/p/testimonials.html

Resale & Rental GTA: http://nelpropertychampions.blogspot.sg/

The Merits Of Having A Sound Marketing Strategy AND Remuneration Plan

Hi, I'm looking for agents with good track record to help sell my unit which I've been trying to market for last 3 months. Mine is a private condo in the east. Prefer agents who specialise in private property and willing to absorb GST on commission. If you're interested, please leave your contact and credentials in the answers. Willing to consider exclusive if agent shows commitment. Thank you.

Posted by Mrs. Rosewati Sukiman - 2014-10-24 09:30:49 - Viewed 441 times

Answers (8)

Mervin Tang

Posted 2014-11-04 01:54:53

Hello Mrs Sukiman,

First of all, yes, I am specialized in private property in the East thus I would be very well versed in the current market conditions, and I am holding a price record for one of the premier condominiums there.

There have been many views to this thread, and at the same time many varied responses by my peer Real Estate Professionals.

Given that you have marketed your property for 3 months, clearly your objectives have not been met.

Perhaps, the solution to your problem is already in the above.

There was a famous saying from a business consultant when he get's called in to look at failing businesses.

"To understand where a business is going, just look at the:
1. Mission objectives
2. The staff remuneration plan

In your case, #1 is to sell your house.
Let me shed some perspective on #2.

The remuneration plan is ALWAYS viewed in conjuncture with your competitors. Which in this case simply put, means other private property private owners, OR, private developers.

In today's market, the primary volume in the sales market lies in Project sales. Simply because at a glance, 1% is a low average. Further, to absorb GST puts your remuneration offer at lower than the market average. Hence, if your remuneration plan falls short of the market expectation, then real estate brokers with the buyers on hand will simply pass by your property. Further complicating matters is to use an "Open Listing" function. TOP performers will never come to you if you insist as such.

However, there is an additional assumption here that ALL real estate agents are the same. They are not.

There are RES that can value add and ultimately get a premium price on the seller's property. The 80-20 rule dictates that this top 20% of RES will be able to move your property and fetch a premium despite today's market conditions. Bear in mind that these top performers are busy people and can only accept so many assignments at a time, based on your marketing structure of an Open Listing and your remuneration package, why would these people accept your case?

In summary, "Wave peanuts, attract monkeys, house still not sold."

Best Regards,


Mervin Tang
Group Director
Division Lead Trainer, Project Sales, International Projects
CEA Reg No. : R030951Z
Huttons Asia Pte Ltd

Mobile: (65) 9184 0208
Website: http://sg-realestate-sg.blogspot.sg/
Sales Enquiry: mervintang.huttons@gmail.com
Career Discussions: http://sg-realestate-sg.blogspot.com/
Testimonials: http://sg-realestate-sg.blogspot.sg/p/testimonials.html

Huttons Asia Pte Ltd VS The OTHER 2 Big Players

Home > Questions & Answers > Question Details

I just passed my RES exam. Looking to join an agency. Anybody from Huttons or OrangeTee? Thanks

Posted by Anonymous - 2014-10-28 22:54:03 - Viewed 140 times

Answers (5)

Mervin Tang

Posted 2014-11-04 01:28:09

Hello!!

Greetings,

First of all, YES I am from Huttons Asia Pte Ltd, we and Huttons International make up the Huttons GROUP. Never been to nor considered joining anywhere else since I started in this business.

Associates in either company are able to cross sell both local and international projects within the spheres of the respective organisation.

Thank you for your interest in our company, we are the fastest growing real estate company, as of 2013, we are the 3rd in terms of sales force by headcount BUT AS of 2013, THE MOST profitable real estate company for 2013.
(See article "TOP Agencies by sales force")

The above is a simple function that the Huttons Group was well positioned even before the Real Estate Market difficult periods that have led to a slump in revenue and profits of the other companies. We have a natural strength in NEW LAUNCH Projects simply because we were founded with project sales as the main base (most other agencies are trying to catch up now), and we have been in the International Projects field for sometime, and again, other agencies are trying to play catch up.

Project sales is a skill as much as it is agency culture driven. There is a reason why developers give exclusive sales rights to the Huttons Group while other agencies have to form alliances to bid for projects. This is not a skill/culture learnt/built overnight.

In a nutshell, agencies who do projects ARE able to concurrently do resale & rentals and ALL other secondary market activities. On the other hand, Secondary market focused agencies will find it tough going to switch into New Launches.

The path of project sales IS tougher than resale. Anyone can open a door, but how many can sell a dream?

Let's meet and you can find out more.

Best Regards,


Mervin Tang
Group Director
Division Lead Trainer, Project Sales, International Projects
CEA Reg No. : R030951Z
Huttons Asia Pte Ltd

Mobile: (65) 9184 0208
Website: http://sg-realestate-sg.blogspot.sg/
Sales Enquiry: mervintang.huttons@gmail.com
Career Discussions: http://sg-realestate-sg.blogspot.com/
Testimonials: http://sg-realestate-sg.blogspot.sg/p/testimonials.html